Why Should Employees Cheer for You?

The 2012 London Olympics are only a few weeks away. I am a big fan of the Olympics. I love cheering for team USA and our athletes. It’s awe-inspiring to learn about astonishing athletes from all across the globe and see the passion fans have for their country. Most athletes are not rich superstars (unlike the US Men’s basketball team). Most athletes are playing for the love of country and competition.

Image10 years ago Salt Lake City, Utah welcomed the world during the 2002 Winter Olympics. The spirit and passion of the Olympics was felt first hand. For those of us living in this area at that time, it was an amazing experience. The Olympic cauldron still stands as a reminder of those games. The execution of the Olympics was credited to hundreds of hundreds of people, mostly volunteers. Like many of the athletes, these volunteers were everyday people who took time off work and away from their families to help make this epic event, magical. (My one regret is not taking the time to volunteer).

Most of us are not going to star on Lifestyles of the Rich and Famous. We don’t go to work each day for fame, glory or extreme recognition. In my experience most people work hard for their family, personal growth, professional development and to achieve a comfortable living. Executive management teams envision direction and strategy, but employees are the ones that truly get companies to their destinations and achieve their goals.

Like fans supporting their country, employees can support a company. To instill that fandom companies must offer products and services that employees want to stand behind and a culture that employees embrace. People want more than just a paycheck; a good company can be a cause worth cheering for. It won’t just happen on its own. Executives and managers need to create that environment. Volunteers said the Olympic Games were a ton of work, but were totally worth it. Are employees saying the same about working for you and your company?

Side Note: As we celebrate America’s independence let’s cheer for the men and women who selflessly defend our country. Thank you for all you do! Let freedom ring, over the land of the free and home of the brave!

Go Team USA: http://www.teamusa.org/